Don't get distracted!
4 ways to knock out the bulk of distractions
- Establish focus hours with your team (or
company-wide) – chunks of time each day where everyone will allow
everyone else to focus (that includes you). No inter-office
communications unless it truly can’t wait. At JustSell, ours are from 9
am – 11 am and 2 pm – 4 pm (4 total hours a day). You’ll make mistakes
occasionally and break focus hours but with commitment and
reinforcement, everyone will benefit. If you’re really SalesTough (see below
if you don’t know what this is) in order to minimize outside
distractions, let your family and friends know your focus hours (and
turn off your cell).
- Turn off email alerts and commit to checking it at the most minimal level
you feel is possible for your particular sales world without having a
negative impact on service. If you’re SalesTough, most of your inbound
emails are probably important but still don’t need attention for at
least an hour (if not longer). Be truthful with yourself and set your
interval so everyone wins. If you can set only two or three specific
times a day to respond to email, do it. (See below for
what we learned by checking it only 3 times a day.) Consider having an
auto-responder that let’s people know when you address your email (e.g.,
"Thanks for your note. I usually check my email three times daily (8:30
am, 11:30 am, 4:30 pm). If you need me immediately, please call my
cell/ assistant/ office line.)."
- Turn off instant messaging services unless your
work absolutely requires it to get the job done. Having to phone someone
or talk with them live (by visiting them) will make you more aware and
respectful of someone else’s time (and yours).
- Avoid the web during money hours unless you
absolutely need it for your work. The distractions are endlessly
wonderful for those who’d prefer to avoid making good things happen
(which of course, isn’t your goal). If you must open a browser during
the money hours (or focus hours), make sure your home page is something
that doesn’t have the potential to encourage you down destruction
distraction road (e.g., news or email sites, personalized pages, etc.).
Search and discover outside your money hours or at lunch.
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